Hello Kitty Filled Biscuits

I bought this bag of Hello Kitty Filled Biscuits at 7-11 because I thought it would be a good substitute to the Meiji Hello Panda biscuits I always purchased. Apparently, this product was licensed by Sanrio itself so I got even more curious. Can this snack actually keep up with Hello Kitty's fame and not disappoint the Hello Kitty fans out there?